Why did the turkey cross the road?

To get to Green Lake of course. One of the recent marketing and design campaigns we have been working on is for the Green Lake Gobble & Mashed Potato Munch Off. Having designed the marketing materials last year for the successful first running of the event, we came back this year to add a bit more beef...make that turkey to the visual identity of the event. Leveraging the two new turkey costumes that our client purchased, we highlighted and dropped into the marketing materials the cut out images of two people dressed in turkeys to make it look like they were at the event last year. Using an electric yellow as the outline, the viewers eyes gets drawn to the images of the turkeys, thereby providing support to the whimsical fun of the event. The race takes place this Sunday (Nov 21st) and we are confident that it will show plenty of growth over the great numbers it had last year.