Have you ever googled yourself?
We think you should. For brands and individuals alike, here at Viewhalloo Designs, one of the things we recommend for our clients is for them to consistently (not daily!) check in on the web to see what information is there when a search is done on your company, brand or person. You can also do searches on word phrases you think are frequently used for the business or service that you do. For ourselves, we constantly search "Seattle based branding" so as to see how we stack up against the other design firms in Seattle. "Seattle based marketing" is another search phrase we think people use a lot so we search that too. For both of these search phrases, we fare pretty well. This though isn't just luck.
As small businesses go, there are a number of super easy (and free) things you can do to ensure that your website will rank high in the internet searches relevant to your business. First step though is to review what search phrases you think most apply to your business. If you are just starting out, our recommendation is to first select the top two or three phrases you think are the most relevant (and most likely to be searched by your prospective customers) and then move forward with the goal of getting mentioned on the first page of the results for your search engine of choice.
From there, the next steps are easy but something still that takes a little work. If you are a small business who is looking for support in this area, email us at info@viewhalloodesigns.com. We'd be glad to help.
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